Why Fast Growth Can Kill Your Exit

Most founders assume buyers reward speed. In reality, buyers reward durability.

In this episode, Ilya Seglin explains why brands that grow too fast can become radioactive, why strategics think in decades not quarters, and what separates a product that people want from one they actually need.

Key takeaways:

1. Growth without repeat purchase is fragile

2. Channel concentration increases risk

3. Strategics buy forever brands, not momentum spikes

4. Private equity is a partnership with a defined clock

5. Cash flow matters more today than it did five years ago

If you are building toward an exit, this conversation will change how you allocate capital.

Find Your Fulfillment Fit

Join Shipware, Third Person, Redstag, and Slotted on March 19th to learn how to find your fulfillment fit.

Aaron on WIRED: What Chinese Manufacturing Actually Is and Why Founders Misunderstand It

Aaron Alpeter recently appeared on WIRED’s Chinese Manufacturing Support to answer a wide range of internet questions about how manufacturing in China actually works.